STAY AWAY FROM STUBBORN ARTISTS – RICHIE TO ARTIST MANAGERS
The Chief Executive Officer (CEO) of Lynx Entertainment, Richie Mensah has, advised artistes managers to stay away from unruly artistes.
He made this statement when he appeared as the guest speaker at the launch and seminar of the 2nd Edition of the Eastern Music Awards in Koforidua yesterday.
He was doing a presentation on artiste-manager relationships as a key factor for a successful music business.
Answering a question on how artistes managers can best cope and manage indiscipline, stubborn and incorrigible artistes, he said:
“Every artist manager should stay away from any artist that is stubborn and indiscipline, one that doesn’t appreciate your job as manager. He will be a trouble in the future.”
He added that artiste managers are like fathers to their artists. They most often put the best interest of their artist first and ensure the welfare of their artistes before themselves, yet artiste management is not appreciated.
“Artiste Management is the most unappreciative job in the world. Though they are many managers who run the affairs of an artist, the artist manager stands tall among them because he makes an artist to become the people’s choice,” he said.
Richie Mensah, who manages MzVee, Kwami Eugene and Kidi under Lynx Entertainment, concluded that up and coming artists are required also to choose the best manager they can find and to trust their managers at all times and have their best interest at heart.
Richie in the past has worked with musicians like Asem, OJ Black, Zigi, Eazzy among others.
By: Asiwome Tei-Mati | atmogh.com